On February 24, 2012, Manifest client the National Aboriginal Achievement Foundation officially became Indspire, signaling a new day for Indigenous education in Canada. Manifest was delighted to be a partner in this exciting re-branding from its earliest days, developing the name, tagline and visual look, including the PSA you can see below. We wish Indspire all the best in their genuinely inspiring and important mission: Indigenous education, Canada’s future.
We need an intermediate Designer/Art Director who can wear a lot of hats: digital design, social media, corporate branding and design, advertising, non-traditional communication, you name it. And because we don’t just drop briefs on desks you also have to like planning and strategic thinking as well. We’re in Toronto in Chinatown.
We will only consider applicants who are Canadian citizens or possess a
valid work permit.
Get back to Jim right away at jim_diorio@manifestcom.com .
Manifest is excited to announce the launch of a new campaign for EatRight Ontario, a program that provides free healthy eating and nutrition advice to Ontarians.
Over the next 3 months, ERO communications will be seen and heard by thousands in the Waterloo and Kitchener area. Media partners CHYM FM, CTV Southwestern Ontario and Metroland are helping us spread the word about ERO with Noon News segments on a variety of healthy eating topics, PSAs, advertorials and much more. Our promotional partner, Sobeys, is also helping ERO build awareness of this valuable service through their flyers, magazine, website and in-store.
Check out this amazing program yourself by calling 1-877-510-510-2 to speak with a Registered Dietitian for free or visit eatrightontario.ca
For the second year in a row, Manifest Art Director Paul Bonsell is teaching the 3rd-year class at the George Brown College School of Design. Every week, he leads 32 Advertising or Design majors and future Manifesters (hey, we can dream) on the conception and execution of their theses. Projects include motion design, film, illustration, photography art direction and graphic design, and many students have tackled social issues as their subject. We’re proud of you, Paul.
Reminder that the Manifest office will be closed Monday, December 26th, 2011 and will re-open on Tuesday, January 3rd, 2012.
We are pleased to announce some promotions and new hires:
Stephanie Mannone has been promoted to Account Supervisor
Heather McKelvey has been promoted to Account Director
Greta Palmason has been promoted to Marketing Manager (a new position here at Manifest).
And a great big welcome to Matthew Donne who is joining our Manifest team as a copy writer.
Change is good
As part of our 30th Anniversary celebrations, Manifest is holding a number of Game Changers Breakfasts featuring people from various worlds who are changing how social change happens.
The series kicked off today with a terrific Q&A with Shari Austin, who runs RBC’s Blue Water Project. A huge thanks to Shari, our corporate guests, and all who made it such a great morning.
Stay tuned for the next Game Changer Breakfast announcement, sometime in early 2012.
Since we’re always writing down things he says around here, it comes as no surprise that our own Mark Sarner has contributed a chapter on social marketing to the new book ‘Five Good Ideas, Practical Strategies for Non-Profit Success’, edited by Alan Broadbent and Ratna Omidvar.
The book is a collection of the ideas that came out of the Five Good Ideas sessions, an initiative of the Maytree Foundation, which brought industry and issue experts together to discuss powerful yet practical ideas on key management issues facing non-profit organizations.
Here is a sneak peak of Mark’s five good ideas about social marketing:
1. Break out of the mission-versus-money trap
2. Know your markets very, very well
3. Brand your message
4. Align the media with the message
5. Invest your money wisely
Get the book to read the whole chapter and more great ideas.
On Tuesday, October 4, Toronto Community Foundation (TCF) released its annual Vital Signs report to wide coverage, including a huge insert in the Toronto Star. The insert features, to our delight, some new branding that we created for TCF, including a new “lovemark” for Toronto and our “Toronto Turns Us On” type design.
Then, THE VERY NEXT DAY, the mailman brought Greta a brand new, autographed (!) copy of the book, “Dreams & Due Diligence”, commissioned by Manifest client the Canadian Stem Cell Foundation to mark the 50th anniversary of the discovery of stem cells by Canadians Jim Till and Ernest McCulloch. The cover features the branding we created for the Foundation’s ongoing efforts.
What will tomorrow bring?
Over the past several months, we’ve been busy creating the campaign that’s just been launched by the federal government to educate Canadians about cyber crime and how to protect against it. We sure need it as we’re one of the most connected countries in the world. The campaign includes development of the brand – Get Cyber Safe – and includes radio, pre-roll video, online banners and a website.
Have a read of the CBC article that covers the unveil of the brand.
ifmanifest Its the May long weekend already? Manifest office will be closed Friday (May18) and Monday (May21) http://t.co/TqOVmuNA
yesterday • reply • retweet • favourite
ifmanifest Summer long weekends! FYI the Manifest office will be closed tomorrow and Monday. The forecast looks fantastic!
yesterday • reply • retweet • favourite
ifmanifest #LGBTYouth students hear anti-gay slurs an average of 26 times a day. #MakeItBetter A msg fr @TD_Canada 's CEO http://t.co/E2lBgDW3
yesterday • reply • retweet • favourite
