ifmanifest Alarming! More teenage deaths now caused by driving and texting than driving and drinking. http://t.co/O6v7wxRU1g
The smartest branding I’ve seen in years? Not a campaign, an ad, a design, a logo, a mnemonic, or anything even remotely fancy or elaborate. In fact, I’ll even bet it was free. The answer?
A leading Canadian brand (and former client of Manifest) has “violated” one of the sacrosanct rules of branding, and it’s great. Few brand icons are as immediately recognizable as the Canadian Tire red shield. Simple, strong, it’s like the Batshield … Continue reading