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	<description>Change by Numbers</description>
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		<title>A rebrand for the American Red Cross</title>
		<link>http://manifestcom.com/change-by-numbers/2012/02/a-rebrand-for-the-american-red-cross/</link>
		<comments>http://manifestcom.com/change-by-numbers/2012/02/a-rebrand-for-the-american-red-cross/#comments</comments>
		<pubDate>Fri, 10 Feb 2012 15:15:27 +0000</pubDate>
		<dc:creator>Paulb</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://manifestcom.com/change-by-numbers/?p=642</guid>
		<description><![CDATA[Yesterday, the American Red Cross officially announced a re-brand. Along with a subtle logo change, they have refreshed the look of their organization and have revised the language that expresses the essence of their brand. This logo has not changed &#8230; <a href="http://manifestcom.com/change-by-numbers/2012/02/a-rebrand-for-the-american-red-cross/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>The 4 things all members of a coalition must share</title>
		<link>http://manifestcom.com/change-by-numbers/2012/02/the-4-things-all-members-of-a-coalition-must-share/</link>
		<comments>http://manifestcom.com/change-by-numbers/2012/02/the-4-things-all-members-of-a-coalition-must-share/#comments</comments>
		<pubDate>Wed, 08 Feb 2012 14:34:50 +0000</pubDate>
		<dc:creator>Mark</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Advocacy]]></category>
		<category><![CDATA[Coalition]]></category>
		<category><![CDATA[Mark Sarner]]></category>

		<guid isPermaLink="false">http://manifestcom.com/change-by-numbers/?p=626</guid>
		<description><![CDATA[Every day people get together to explore how they can join forces to address one social problem or another. More often than not the motivation to meet is anger or frustration or both. Being mad as hell and resolving not &#8230; <a href="http://manifestcom.com/change-by-numbers/2012/02/the-4-things-all-members-of-a-coalition-must-share/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>“Ifs” we’re glad someone asked: #3 in a series</title>
		<link>http://manifestcom.com/change-by-numbers/2012/02/%e2%80%9cifs%e2%80%9d-we%e2%80%99re-glad-someone-asked-3-in-a-series/</link>
		<comments>http://manifestcom.com/change-by-numbers/2012/02/%e2%80%9cifs%e2%80%9d-we%e2%80%99re-glad-someone-asked-3-in-a-series/#comments</comments>
		<pubDate>Wed, 01 Feb 2012 14:43:14 +0000</pubDate>
		<dc:creator>Sarah A</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Foreign Aid]]></category>
		<category><![CDATA[Global Development]]></category>
		<category><![CDATA[If]]></category>
		<category><![CDATA[International Aid]]></category>

		<guid isPermaLink="false">http://manifestcom.com/change-by-numbers/?p=581</guid>
		<description><![CDATA[Foreign aid has always been around in one form or another. But it sure has changed from the olden days—so much so that now we call it “international aid”, or even “global development”. Semantics abound, but in modern times the &#8230; <a href="http://manifestcom.com/change-by-numbers/2012/02/%e2%80%9cifs%e2%80%9d-we%e2%80%99re-glad-someone-asked-3-in-a-series/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://manifestcom.com/change-by-numbers/2012/02/%e2%80%9cifs%e2%80%9d-we%e2%80%99re-glad-someone-asked-3-in-a-series/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>5 Ways Twitter Has Transformed Social Activism in 5 Years.</title>
		<link>http://manifestcom.com/change-by-numbers/2012/01/5-ways-twitter-has-transformed-social-activism-in-5-years/</link>
		<comments>http://manifestcom.com/change-by-numbers/2012/01/5-ways-twitter-has-transformed-social-activism-in-5-years/#comments</comments>
		<pubDate>Tue, 17 Jan 2012 15:06:38 +0000</pubDate>
		<dc:creator>Fei</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Social Change]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://manifestcom.com/change-by-numbers/?p=500</guid>
		<description><![CDATA[Twitter is only five years old. The profound impact this social network has had on social issues within those short years still amazes me. 1 . Twitter is Democratic. It maintains a flat hierarchy, and every person starts with equal &#8230; <a href="http://manifestcom.com/change-by-numbers/2012/01/5-ways-twitter-has-transformed-social-activism-in-5-years/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://manifestcom.com/change-by-numbers/2012/01/5-ways-twitter-has-transformed-social-activism-in-5-years/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>5 issues not to forget about now that the holidays are over.</title>
		<link>http://manifestcom.com/change-by-numbers/2012/01/5-issues-not-to-forget-about-now-that-the-holidays-are-over/</link>
		<comments>http://manifestcom.com/change-by-numbers/2012/01/5-issues-not-to-forget-about-now-that-the-holidays-are-over/#comments</comments>
		<pubDate>Wed, 11 Jan 2012 20:21:17 +0000</pubDate>
		<dc:creator>Greta</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Campaigns]]></category>
		<category><![CDATA[Fundraising]]></category>
		<category><![CDATA[Holiday]]></category>
		<category><![CDATA[homelessness]]></category>
		<category><![CDATA[Hunger]]></category>
		<category><![CDATA[International Development]]></category>
		<category><![CDATA[Mental Illness]]></category>
		<category><![CDATA[Poverty]]></category>
		<category><![CDATA[Social Issues]]></category>
		<category><![CDATA[Volunteer]]></category>

		<guid isPermaLink="false">http://manifestcom.com/change-by-numbers/?p=514</guid>
		<description><![CDATA[As traffic grinds back to its usual halt and retail outlets gear up for Valentine’s Day we must now accept that the holidays are over.  But that doesn’t mean the holiday spirit of giving needs to end along with it. &#8230; <a href="http://manifestcom.com/change-by-numbers/2012/01/5-issues-not-to-forget-about-now-that-the-holidays-are-over/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>5 reasons we love ambient campaigns</title>
		<link>http://manifestcom.com/change-by-numbers/2012/01/5-reasons-we-love-ambient-campaigns/</link>
		<comments>http://manifestcom.com/change-by-numbers/2012/01/5-reasons-we-love-ambient-campaigns/#comments</comments>
		<pubDate>Wed, 04 Jan 2012 14:54:35 +0000</pubDate>
		<dc:creator>StephI</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Ambient]]></category>
		<category><![CDATA[Campaigns]]></category>

		<guid isPermaLink="false">http://manifestcom.com/change-by-numbers/?p=473</guid>
		<description><![CDATA[Here at Manifest, cause-focused ambient media campaigns always get us talking, especially ones that are well-thought through and well-executed. They may be silly or they may be serious but their provocative, unexpected nature always seems to capture the attention of &#8230; <a href="http://manifestcom.com/change-by-numbers/2012/01/5-reasons-we-love-ambient-campaigns/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://manifestcom.com/change-by-numbers/2012/01/5-reasons-we-love-ambient-campaigns/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>5 Ways to Say Happy Holidays</title>
		<link>http://manifestcom.com/change-by-numbers/2011/12/5-ways-to-say-happy-holidays-3/</link>
		<comments>http://manifestcom.com/change-by-numbers/2011/12/5-ways-to-say-happy-holidays-3/#comments</comments>
		<pubDate>Thu, 22 Dec 2011 20:55:12 +0000</pubDate>
		<dc:creator>StephI</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Agency]]></category>
		<category><![CDATA[Christmas]]></category>
		<category><![CDATA[Holiday Card]]></category>

		<guid isPermaLink="false">http://manifestcom.com/change-by-numbers/?p=453</guid>
		<description><![CDATA[It’s that time of year in the agency world — the annual toil over the company holiday card. Yes, the typical warm fuzzy greeting could be sent out in the form of a card tucked inside a basket full of &#8230; <a href="http://manifestcom.com/change-by-numbers/2011/12/5-ways-to-say-happy-holidays-3/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://manifestcom.com/change-by-numbers/2011/12/5-ways-to-say-happy-holidays-3/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>Social change is personal change. Here are 3 ways to create your own social change.</title>
		<link>http://manifestcom.com/change-by-numbers/2011/12/social-change-is-personal-change-here-are-3-ways-to-create-your-own-social-change/</link>
		<comments>http://manifestcom.com/change-by-numbers/2011/12/social-change-is-personal-change-here-are-3-ways-to-create-your-own-social-change/#comments</comments>
		<pubDate>Wed, 14 Dec 2011 14:36:02 +0000</pubDate>
		<dc:creator>Marnee</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Social Change]]></category>

		<guid isPermaLink="false">http://manifestcom.com/change-by-numbers/?p=262</guid>
		<description><![CDATA[You know those old adages: change starts with you and ‘BE’ the change you wish to see? Wisdom left to us from that peaceful activist who changed the course of history, Mahatma Gandhi. But HOW? How do you ‘be’ the &#8230; <a href="http://manifestcom.com/change-by-numbers/2011/12/social-change-is-personal-change-here-are-3-ways-to-create-your-own-social-change/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://manifestcom.com/change-by-numbers/2011/12/social-change-is-personal-change-here-are-3-ways-to-create-your-own-social-change/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
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		<item>
		<title>4 simple words</title>
		<link>http://manifestcom.com/change-by-numbers/2011/12/4-simple-words/</link>
		<comments>http://manifestcom.com/change-by-numbers/2011/12/4-simple-words/#comments</comments>
		<pubDate>Thu, 08 Dec 2011 16:44:46 +0000</pubDate>
		<dc:creator>Jim Diorio</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[iPhone]]></category>

		<guid isPermaLink="false">http://manifestcom.com/change-by-numbers/?p=245</guid>
		<description><![CDATA[The smartest branding I’ve seen in years? Not a campaign, an ad, a design, a logo, a mnemonic, or anything even remotely fancy or elaborate. In fact, I’ll even bet it was free. The answer? “Sent from my iPhone.” Every &#8230; <a href="http://manifestcom.com/change-by-numbers/2011/12/4-simple-words/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>1 gift we can all give.</title>
		<link>http://manifestcom.com/change-by-numbers/2011/12/1-gift-we-can-all-give/</link>
		<comments>http://manifestcom.com/change-by-numbers/2011/12/1-gift-we-can-all-give/#comments</comments>
		<pubDate>Thu, 01 Dec 2011 20:22:14 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Direct Mail]]></category>
		<category><![CDATA[Holiday]]></category>

		<guid isPermaLink="false">http://manifestcom.com/change-by-numbers/?p=211</guid>
		<description><![CDATA[One of the things we’ve noticed about our blog is that, regardless of the subject, our posts are all pretty personal. And that’s simply because we’re talking about things that touch us both as professionals and as people. That’s definitely &#8230; <a href="http://manifestcom.com/change-by-numbers/2011/12/1-gift-we-can-all-give/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://manifestcom.com/change-by-numbers/2011/12/1-gift-we-can-all-give/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
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